Create an affiliate program

Updated on 20-October-2016 at 10:16 AM

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Use affiliate programs to allow people to drive traffic to your site by through an incentive program. See What is an Affiliate Program? by Jennifer Kyrnin on about.com.

The system allows you to create an affiliate program which generates a unique URL for affiliate subscribers to link back to your site. These unique links are tracked and recorded against the specific affiliate subscriber so that commission payments can be made.

For details on monitoring affiliate traffic and paying commissions, see Manage affiliate program commissions  .

Create an affiliate program

  1. Select E-Commerce > Affiliate Programs, and then click Add Affiliate Program.
  2. Specify the affiliate program properties.

    For details, see tool tips next to the options.

    Note: The commission amount is entered in decimal format.

    Example: Enter 10% as 0.1

  3. Click the Subscribers tab, and then enter the details of an affiliate participant.

    To subscribe existing customers, see Manage customer subscriptions .

  4. Click Subscribe.

    An email is sent to the affiliate participant.

Customize the affiliate program subscription email

You can customize the email that is sent when subscribing a customer to an affiliate program.

  1. Select Site Manager > System E-mails, and then click Affiliate Program Details.
  2. Add, delete, or rearrange the content using tags from Data tab of the Toolbox.

NoteIf you are using {tag_affiliateprogram,XX}, ensure that you replace "XX" with the id of your affiliate program. To retrieve the id of an affiliate program, select E-Commerce > Affiliate Programs and hover your mouse cursor over a program for the list.

The id of the affiliate program is displayed at the end of the link in the browser's status bar, as shown below:

Allow subscribers to view referral statistics

Affiliate programs subscribers can view and track referrals and commissions on your site by accessing a secure area.

The workflow for creating a secure page for affiliates consists of the following:

Insert the affiliate program module in a page

  1. Open the page in editing mode by selecting Site Manager > Pages and clicking the page in the tree view.
  2. Place the cursor in the content editor where you want to insert the affiliate details.
  3. In the Modules tab of the Toolbox found on the right of the editor, select E-mail Marketing > Affiliate Program Stats.
  4. Select your affiliate program from the list and click Insert.

Customize the affiliate referral statistics page

You can customize the information that is displayed when an affiliate subscriber logs in to their account.

  1. Select Site Manager > Module Templates, and then click Affiliate Program Layouts.
  2. Insert additional content in the layout by selecting tags from the Data tab of the Toolbox.

    The tags represent dynamic content in the module. For example, to display the number of referrals for the past month, insert the {tag_referralslastmonth}. When published, the number of referrals is displayed in the module.

  3. Remove content by deleting tags in the editor.
  4. Rearrange the content by moving the tags in the editor.
  5. Click Save.